Madison Beltone Hearing Aid Center launches ‘Hear for the Holidays’ hearing aid giveaway
MADISON – The most wonderful time of the year can also be the most isolating for those experiencing hearing loss. To help more people reconnect with the sounds and moments that matter, Madison Beltone Hearing Aid Center has launched its third annual Hear for the Holidays campaign. Now through Dec. 31, people can nominate themselves or someone they love for the chance to receive a free pair of hearing aids from Beltone.
Winners will be gifted Beltone hearing aids provided by the Beltone Hearing Care Foundation, a 501(c)(3) charitable organization dedicated to removing barriers to hearing care. Over the past 10 years, the foundation has given away more than 8,300 hearing aids at no cost to recipients. During last year’s Hear for the Holidays campaign alone, the foundation donated more than 1,250 hearing aids.
“Hearing is our connection to the world in a way that no other sense can replicate. At Madison Beltone Hearing Aid Center, we are dedicated to improving hearing for everyone. While we serve our patients daily, we understand that many still lack access to essential care. That’s why we’re proud to participate in the ‘Hear for the Holidays’ initiative with the Beltone Foundation,” said Zach Watson, Madison Beltone Hearing Aid Center Owner and Board-Certified Practitioner in Hearing Instrument Sciences.
Importance of Better Hearing During the Holidays
• Improved Connections: Clear hearing supports meaningful interaction during family dinners and holiday parties, enabling enriched participation in group conversations.
• Holistic Health Benefits: Prioritizing hearing health can improve overall well-being by mitigating risks like dementia, falls, strained relationships, and rising healthcare expenses.
• Emotional Wellness & Warmth: Enhanced hearing boosts confidence in social settings while also reducing the stress and anxiety associated with trying to keep up.
• Safety & Awareness: Amid emergencies or mishaps, stronger hearing helps individuals stay alert to their surroundings and safely navigate busy holiday environments.
To qualify, nominees must submit a nomination form online, complete a complimentary hearing screening at Madison Beltone Hearing Aid Center and have a minimum hearing loss of 25 decibels.
Madison Beltone Hearing Aid Center is located at located at 151 Hughes Road, in Hughes Plaza across from City Hall and next to State Farm.
To schedule an appointment, please visit the Beltone Hearing Care Center in Madison website or call 256-722-5299.
Submit your nomination by Dec. 31, by visiting Beltone’s 2025 Hear for the Holidays program at www.Beltone.com.


